Ariadne Thread · MSL Intelligence
Congress Intelligence · KOL Management · Scientific Exchange

Your MSLs leave every congress
with good intentions.
Thread turns them into intelligence.

Business cards in pockets. Notes in personal inboxes. Scientific exchange logs written up three days later — from memory. Sound familiar?

Ariadne Thread captures KOL interactions at the point they happen — badge scans, conversation notes, scientific exchange records — and structures them into compliant, searchable intelligence your whole team can act on.

Open Thread ↗
iOS & web GDPR compliant Compliance-ready reporting Built by a physician Live now

Before, during,
and after congress.

Thread structures your MSL team's congress workflow into three distinct phases — so no insight is lost between the exhibition floor and the medical affairs report.

Before

Plan

  • Import congress abstract catalogue
  • Build target KOL list with tier scoring
  • Assign MSLs to sessions and symposia
  • Prepare briefing cards from Library evidence
  • Set engagement objectives per KOL
During

Capture

  • Scan delegate badges on iOS (NFC / QR)
  • Log scientific exchange conversations
  • Record unsolicited requests with timestamp
  • Flag new KOLs identified at the meeting
  • Photograph posters and attach to contacts
After

Report

  • Auto-generated congress debrief summary
  • KOL interaction log ready for compliance review
  • Identify emerging voices and tier upgrades
  • Sync to CRM (Salesforce, HubSpot)
  • Export for medical affairs leadership reporting

Everything your MSL team
actually needs.

📱

iOS Badge Scanning

Scan NFC badges or QR codes to capture contact details instantly, without manual entry. Works offline and syncs when connected.

🤖

AI Contact Enrichment

AI fills in institutional affiliation, publication record, and therapeutic focus from public sources — so a scan becomes a full KOL profile.

🏆

KOL Tier Scoring

Configurable scoring model ranks KOLs by publication impact, congress presence, and engagement history. Tier segmentation built in.

📋

Scientific Exchange Logs

Structured templates for logging scientific exchange conversations — timestamped, user-attributed, and compliance-ready.

📚

Congress Abstract Catalogues

Import congress abstract books and tag presentations to KOL profiles. Know what your targets presented and where before you approach them.

🌐

Network Mapping

Visualise relationships between KOLs — institutional connections, co-authorship, conference co-presentation. Understand the network, not just the nodes.

🔗

CRM Integration

Bi-directional sync with Salesforce and HubSpot. Thread enriches your existing CRM rather than replacing it.

📊

Event ROI Reports

Post-congress reporting dashboard: contacts made, engagements logged, tier upgrades identified. Demonstrate MSL team impact to leadership.

🔒

Compliance-Ready

All interactions logged with user identity, timestamp, and context. Audit trail available for compliance review at any time. GDPR compliant with EU data storage.

Ready to see Thread
in action?

Book a 30-minute demo and we'll walk through your congress workflow — or open Thread directly and start building your KOL network today.

Open Thread ↗

£3,000/yr · up to 5 MSLs · GDPR compliant · cancel anytime in year one